Rouge Asia Rouge Asia Rouge Asia


Company Name: Rouge Asia, Inc

C.E.O: Chie Maeda

Address: HQ:
2-27-5-505 Honcho, Nakano-ku, Tokyo 164-0012 Japan
Phone: +81(3)-6317-2782

Shinjuku Gyoenmae Office:
1-7-10-611 Shinjuku, Shinjuku-ku, Tokyo 160-0022 Japan

Chie Maeda is the managing director and founder of Rouge Asia Inc., with offices in Tokyo, Singapore, Hong Kong and Beijing. She runs the web & mobile site Tokyo Luxey (, a "Luxe"-oriented eFluencer (LUXEY) online community in Asia, providing "Word of Mouth" marketing and Japanese beauty and lifestyle product sampling programs. She also provides affiliate and eCommerce services targeting Asian women, helping 2nd and 3rd-tier Japanese cosmetic brands promote and sell their products to them.

Prior to Rouge Asia Inc., Chie was the managing director and founder of the h website, a site targeted at Japanese women, providing e-Commerce and community services. She has also worked as a consultant for the McKenna Group in the Silicon Valley, providing high-tech marketing consulting to both the US and Japanese clients.

Chie is involved in the "Cool Japan" project run by the Japanese government, promoting Japanese beauty and lifestyle content and products. She is also an advocate of female empowerment activities in Japan. Chie holds an M.B.A. from the University of California, Berkeley, and a B.A. in International Relations from Mills College.


Indulge "LUXE" women with the authentic Japanese
beauty & lifestyle products: Asian Beauty

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